Mackenzie Warren from Gannett
Mackenzie Warren from Gannett

Mackenzie Warren from Gannett, for many know as Mr. Mojo, was a keynote speaker at the conference in Fredrikstad, Norway today. He talked about the changes he made in Fort Meyers News. His basic philosophy is that the news never happens in the newsroom.  To report about news, journalists have to be out in the field (pretty basic one should think…). So, all the journalist in FMN had to get out in the street. They produce and send their story from the field. They basicly split the work process in two:

 

Collector – journalist – MOJOs:

·         Report

·         Write

·         Shoot (video, pictures, sound)

·         Produce

Connector – editors:

·         Edit

·         Crunch

·         Publish

Mackenzie also showed us a lot of the things he’s working on in Gannett. One of his core messages is that we have to experiment more to survive. He has three rules for experimentation:

  1. You have to give a try!
  2. Failure is a part of success
  3. You can’t really break anything

In Gannett they aim to have a low threshold for trying out new things. If it don’t work – they throw it away.

Gannett has bought a part of Mogulus. In the future you can expect more live video on sites from Gannett. They are experimenting with live video and combining it with CoveritLive.

Post to Twitter